Aznconcerts was created by Asian American, Al Chan. After several years of work and attending numerous Asian artists' concerts, he wanted to create a place where people from all over the US and Canada could come and learn about upcoming concerts and read about the details of concerts past. Al Chan decided to launch and promote the website a little differently by having concert ticket giveaways for the readers / fans who help promote the site, and posting YouTube promotional video. This guerilla marketing strategy proved to be very successful, and within weeks, there were thousands of readers from over 8 different countries visiting the site daily!
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